How Designers Spoil their Kids

How Designers Spoil their Kids

Posted by on July 11th, 2013

If you started a lemonade stand as a kid, you probably made the sign out of markers and poster board. When you’re a designer’s kid, you get a printed banner advertising all of your specials. (My kids ran a hot chocolate stand in the middle of December; they kept the rolled up banner for years.)

Recently, I took my daughter Coral for a shopping trip. We wanted to check out Birds & Belles Clothing Boutique, a neat little shop in Denver that a friend recommended to us. While we were there, we noticed that the store sold accessories made by local artists. My first thought was “awesome”, immediately followed by “Coral can do that!”

After a brief talk with the shop owner and some follow up samples, she had to come up with a name for her work. All of Coral’s accessories are frilly, so we had the first part of the name down. “Trills” are soft, fluttering sounds, but the word can also be used to mean “true” or “real.” Of course, we had to come up with a logo right after we named it. What other kids get a full brand for their side ventures?

frills-trills

This isn’t the first time I’ve spoiled my kids with a brand either . My eldest daughter and son got branding packages for Christmas last year, including websites and logos. Yeah, I totally spoil my kids.

White Flannel Trousers  Class Coach Tutoring

Oh, and don’t forget to swing by Birds & Belles to check out some of Coral’s accessories!

 

 

About 

Kandra is influenced in her design by everything from Hubble Space Telescope imagery to the strawberry plants in her garden. Her concepts are known for their characteristic combination of warmth, simplicity and functionality, and for their strong resonance with her clients’ brand and corporate identities.

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