Branding | The Phases Design Studio Blog

Branding

Branding news, opinion, tips and tricks for emerging and established businesses.

Guide to Designing a Logo

The Guide to Creating Your Business Logo

A logo is one of the most important aspects of your company. Let’s take a lo at the logo design process and dive into what it takes to create a logo.

Posted on February 6th, 2017
Filed Under: Branding, Design Tutorials and Tips

MarCom – Two More Golds!

One Small Business, and a Local Non-Profit are proud owners of award-winning brands!

Posted on October 20th, 2016
Filed Under: Branding, Studio News

Holiday Gifts –Client Appreciating Your Clients, the Right Way

Even the simplest ten can go a long way with connecting your clients to your brand.

Posted on September 21st, 2016
Filed Under: Branding

Brand Positioning: Making a Statement for Brand Success

What is brand positioning? Find out, and get advice on writing a strong brand positioning statement for your business.

Posted on February 9th, 2016
Filed Under: Branding, Marketing

Building Ideal Customer Profiles—a Crucial Component to a Successful Brand

The Why, What, and How behind customer profiles and buyer personas — a guide for business owners.

Posted on December 8th, 2015
Filed Under: Branding, Marketing

The Importance of a Logo—the Face of Your Business

Understanding the importance of a logo, defining what a good logo is, and how a good simple logo is obtainable for every business.

Posted on August 17th, 2015
Filed Under: Branding, Design

Does Your Company Need Rebranding?

How do you know if your company needs a new brand? A 5-Question Brand Analysis helps answer that questions.

Posted on July 2nd, 2015
Filed Under: Branding

Changing a Brand Icon – Elephants to Leave the Circus

Will phasing out the elephant have a significant impact on the global circus brand?

Posted on March 5th, 2015
Filed Under: Branding

Planning the Perfect Holiday Greeting Card

Bored with stuffing repetitive cards into envelopes every year? Forget about the cliche santas and snowmen – this year, do something unique with your holiday greetings.

Posted on October 22nd, 2014
Filed Under: Branding, Inspiration

New to the Portfolio: Inflow Rebranding

seOverflow is still around, but these days they’re going by a new name: Inflow!

Posted on April 29th, 2014
Filed Under: Branding, Design

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